Ghasem Zarei
Faculty of Social Sciences
Department of Business Management
Phone: 5987
Email: zarei@uma.ac.ir
ORCID: https://orcid.org/0000-0002-4949-5871
I was born in Sarab city in 1983. I studied elementary school at Shahid BaHonar Sarab School. I completed middle school at Mohiuddin Arabi Sarab Model and high school at Ayatollah Malkooti High School. During high school, I was also accepted into the Math Olympiad and advanced to the national level, but I failed to win a medal in the last step. After completing the pre-university course, I was accepted into the Business Administration Department at Yazd University and graduated with first place in February 2005. I was accepted into the Master's degree exam in two fields of study: Business management and Executive Management, and I chose Business management to continue my studies due to my personal interest. During my master's degree, I also succeeded in passing the university's teaching qualification course with excellent grade. I also wrote and translated several articles from the results of my work during my master's degree. I completed my master's degree at Tarbiat Modares University and was immediately accepted into the doctoral program at Tarbiat Modares University and graduated from the Faculty of Management and Economics of this university in 2014. Also, in the same year, due to my academic background, I succeeded in obtaining membership in the National Foundation of Elites. Currently, I am working as a faculty member with the academic degree of professor at the University of Mohaghegh Ardabili.
Education
Bachelor of Business Management, Yazd University, 2005
Master of Business Management, Tarbiat Modares University, 2009
PhD, Business Management, Tarbiat Modares University, 2014
Awards
The first selected faculty member in the field of industry relations in Ardabil province
The first selected faculty member in the field of humanities in Ardabil province
Memberships
Fields of Interest
Brand Management
Advertising Management
E-Marketing
Marketing Research
8 - Saadlounia, Hosein, Yazdani, Mohammadhasan, Zarei, Ghasem, Heidari Chianeh, Rahim. (2021). Philosophical and Epistemological Foundations of Contextualism in Postmodern Urban design and architecture. Journal of philosophical investigations. 15(36): 328-343. URL: https://philosophy.tabrizu.ac.ir/article_11365_2690735d648d56bc72f3551a5b0099b7.pdf
7 - Asgarnezhad, bagher, Rahimi Kolour, Hosein, Zarei, Ghasem, Fathi, Ali, Mirmousavi, Mansoure. (2020). Investigating Factors Affecting the Purchase of Domestic products in Iran: An Ethnocentrism Approach. Journal of Organisational studies and innovation. 7(3): 1-25. URL: https://mbacademy.org.uk/journals/2020-2021/issue3/Bagher%20Asgarnezhad.pdf
6 - Zarei, Ghasem, Lalisarabi, Amir, Jahandidi Topraghlou, Mina. (2019). Impact of Relationship Marketing on Performance of Pharmacies (the Mediating Role of Satisfaction, Loyalty and Competitive Advantage). Journal of Advanced Pharmacy Education & research, 9(s2): 55-62. URL: https://japer.in/storage/models/article/4KzXxG0TAIdrF1nvOQ2AbU57Oe81oIL1Y4Quhjbn9N4xNp2qimLW6aXdcmLj/impact-of-relationship-marketing-on-performance-of-pharmacies-the-mediating-role-of-satisfaction-l.pdf
5 - Zarei, G., Mahmoodi pachal. Z. (2019). Examining the effect of brand equity dimensions on domestic tourists’ length of stay in Sareyn: the mediating role of brand equity, Asia Pacific Journal of Tourism Research (JCR). 24(5), 404-421. DOI: 10.1080/10941665.2018.1564339 .
4 - Zarei, G., Asgarnezhad Nuri, B., & Noroozi, N. (2019) The effect of internet service quality on consumers’ purchase behavior: The role of satisfaction, attitude, and purchase intention, Journal of internet commerce (WOS), 18(2), 197-220. DOI: 10.1080/15332861.2019.1585724
3 - Zarei, G., Jahandide topraghlou, M., Foroughi, E., Ghazaei, F. (2018). The effect of behavioural inhibition/activation and neuroticism on the development of positive and negative word of mouth advertising, journal of organizational behavior research (WOS), 3(s2)- 81S2353. URL: https://odad.org/storage/models/article/eydal48KiTv8u40oplOyKq630rUpYpWyZoo8xPYyyK3s9YzFZC9owTb6GKqE/the-effect-of-behavioural-inhibitionactivation-and-neuroticism-on-the-development-of-positive-and-.pdf
2 - سعیدی زارنجی، سمیرا، یزدانی، محمدحسن، زارعی، قاسم. (1399). بررسی تطبیقی میزان رضایتمندی از دو الگوی خانههای مسکونی و مجتمع های تجاری برج (مطالعه موردی: منطقه 2 شهر اردبیل). معماری و شهرسازی ایران. 11(2): 223-239. DOI: 10.30475/ISAU.2020.173121.1183
1 - جهاندیده تپراقلو، مینا، زارعی، قاسم، عسگرنژاد نوری، باقر. (1399). تاثیر تصویر برند مقصد بر قصد بازدید مجدد: نقش واسطه ای تجربه به یادماندنی گردشگری، شخصیت و رضایت از مقصد. گردشگری شهری، 7(1): 129-142. URL: https://jut.ut.ac.ir/article_76761.html
Director of the Business Management Department, University of Mohaghegh Ardabili
برنامه هفتگی استاد در ترم جاری
| نام درس | مقطع | زمان و مکان ارائه |
|---|
3 - Foresight of Smart Urban Tourism with a Marketing Ecosystem Approach, abolfazl haghverdizadeh,
2 - Design and explanation of a pharmaceutical cold supply chain management model in critical situations, akbar ghaffarlou,
1 - Presenting a model of using newsjacking in promoting Iran's tourism brand, zaynab mahmoodi,
Master
