farzad nobakht
farzad nobakht
Associate Professor
Faculty of Education and Psychology
Department of Sport Management
Phone: 09126037432
Email: nobakht.farzad@uma.ac.ir
ORCID: https://orcid.org/0000-0001-5189-3193
201320142015201620172018201920202021202220232024202511135108142321
AllSince 2020
Citations8882
h-index55
i10-index11

I was born in Meshgin Shahr, Iran, and completed my early education in my hometown before graduating from Talaghani High School in 2002. Initially admitted to both Architecture at Mohaghegh Ardabili University and Physical Education at Kharazmi University of Tehran, I chose the path of sport sciences due to my passion for sports, the dynamic future of the field, and its market potential.

Prior to university, I completed several technical computer courses, which later enabled me to integrate technology into my academic and professional journey. Throughout my bachelor’s, master’s, and PhD studies, I had the privilege of learning from outstanding professors such as Dr. Ehsani, Dr. Kouzehchian (Tarbiat Modares University), Dr. Amiri (University of Tehran), Dr. Mohramzadeh (now a colleague), Dr. Atghia, Dr. Rajabi, Dr. Eghbali, Dr. Khodadad, Dr. Heydar Sadeghi, and Dr. Mozaffari at Kharazmi University.

Alongside my academic career, I have consistently worked to be financially independent, an experience that shaped my resilience and entrepreneurial mindset. Today, as a faculty member in sport management with a focus on Sport and Health Technology, I lead the Sport Technology and Health Research Group and serve as Editor-in-Chief of the Journal of Advanced Sport Technology (JAST). I am also the founder of StartFit, a registered brand aiming to integrate innovation, entrepreneurship, and digital transformation in sports and health.

Together with my love, who is also a teacher, we dedicate ourselves to raising children with strong values while continuing our shared commitment to education. Teaching, in my view, is one of the greatest blessings—a way to create opportunities for healthier lives while learning from countless students and colleagues.

My vision is to build international bridges between academia and industry, transforming research in sport technology into practical solutions and startups that improve health, performance, and well-being worldwide.


Education

PhD in sports management from Tarbiat Modares University, Tehran

Law expert


Awards

Faculty Member, University of Mohaghegh Ardabili
Top Faculty of Industry Relations 2023 Editor-in-Chief of JAST 


Memberships
Member of the American Society for Quality and Productivity 

Member of the Scientific Society for Sports Management

Fields of Interest
Sports & Health Technology 

Networking 

Marketing

53 - SI Ghaffarisadr, F Nobakht Sareban,The Adoption of Virtual Fitting Rooms in Iranian Sportswear Industries: A Mixed-Methods Study Based on TAM Model,2024
52 - M Zare, F Nobakht, M Moharramzadeh, A Naghizadeh-Baghi,Identifying the consequences of the use of partner relationship management in the Islamic Republic of Iran Football Federation,2023
51 - MZ Abandansari, F Nobakht, M Moharramzadeh, AN Baghi,Identifying the consequences of Using Partner Relationship Management in the Islamic Republic of Iran Football Federation,2023
50 - R Ershadifard, M Moharramzadeh, M Imanzadeh, F Nobakht Sareban,Investigating the strategies of developing adventurous sports in Ardabil province,2023
49 - SI Ghaffarisadr, F Nobakht Sareban,Investigating Factors Affecting the Adoption of Virtual Fitting Rooms in Iranian Sportswear Stores: Application of CAT Theory,2023
48 - S Yarmohamadi Monfared, F Nobakht Sareban, A Naghizadeh-Baghi, ...,Investigating the Relationship between Leadership Style of Coaches and Sports Emotions of Athletes Participating in Bahrain 2021 Para-Asian Youth Championship,2023
47 - F Nobakht Sareban, A Naghizadeh-Baghi, N Ashrafi,Designing a Platform for Video Training of Practical Courses in Physical Education and Sports Sciences (Corona Course),2022
46 - F Nobakht, E Fakhri Mirzanag, N Ashrafi, P Fakhraipur,Design and Manufacture of Antimicrobial New Sport Shoes Using Nano-silver to Prevent Germs and Viruses,2022
45 - SI Ghaffarisadr, S Mohammadi, F Nobakht,Developing a Model of Factors Affecting Participation in Cause-Related Marketing: A Case Study of Sport Products Consumers,2022
44 - A Naghizadeh-Baghi, M Ezati, F Nobakht Sareban, A Ojagh,Identifying and Analyzing the Barriers to Wrestling Development of Ardabil Province,2022
43 - A Jafarnezhadgero, M Moharramzadeh, A Ali Khiavi, F Nobakht,Comparing the Effect of Strengthening the Square Lumbar Muscle in Increasing the Record Number of Squats of Volleyball Players in Ardabil Province,2022
42 - M Zare Abandansari, F Nobakht, H Taheri,Analyzing people's perceptions of the positive consequences of sports activities in crime prevention,2021
41 - F Jabbari Oranj, A Naghizadeh-Baghi, F Nobakht,The Effect of Sport Consumer’s Hostility on Purchasing Intention in Original and Copycat Brands,2021
40 - A Naghizadeh-Baghi, M Imanzadeh, M Lalfam, F Nobakht Sareban, ...,Identification of Factors Affecting the Selection of Women's Gyms,2021
39 - F Nobakht, R Bakhshesh, M Moharramzadeh, A Naghizadeh,Feasibility of Designing and Implementing Marketing Software in Ardabil Sport Events,2021
38 - ,امکان سنجی طراحی و پیاده سازی نرم افزار بازاریابی در رویدادهای ورزشی شهر اردبیل‎,2021
37 - A Naghizadeh-Baghi, F Behroz Damirchi, M Moharramzadeh, ...,Spatial analysis and site selection of ardabil sports venues using GIS,2021
36 - A Naghizadeh-Baghi, R Aghaei, F Nobakht, M Jamiodulo, N Sorati,Investigation of Sports Spaces with Passive Defense Approach in Ardabil City,2021
35 - H Kordloo, F Nobakht Sareban,The Effect of Online Classes on Student Satisfaction: A Case Study of Physical Education Students,2021
34 - KN Azizian, M MOHARRAMZADEH, BA NAGHIZADEH, F Nobakht,The effect of work ethics on organizational silence with the mediating role of social wear,2020
33 - M Azimzade, F Nobakht, Z Aminiroshan, MS Sotoode,Employing eye tracking in quantifying and qualifying visual attention of web site viewers (physical education faculties),2020
32 - ,انتخاب مکان بهینة ورزش همگانی در شهر اردبیل با استفاده از تلفیق سیستم اطلاعات جغرافیایی و سیستم‌های تصمیم‌گیری چندمعیاره‎,2020
31 - F Nobakht Sareban, M Aghazadeh, A Naghizadeh-Baghi,Feasibility Study of Design and Implementation of Marketing Software in Sports Club Services,2020
30 - F Nobakht, A Faridi, A Naghizadeh, M Moharramzadeh, N Azizian Kohan,Investigating Networking Capability of Sports Clubs in Ardabil Province,2020
29 - ,بررسی قابلیت شبکه‌سازی باشگاه‌های ورزشی استان اردبیل‎,2020
28 - ,اثر آنی کفی حمایت کننده قوس طولی داخلی پا بر روی کینماتیک سه عدی اندام تحتانی در کودکان با کف پای صاف منعطف‎,2019
27 - ,Content Analyze of published sports technology articles and defining JAST subjects,2019
26 - SS Peydayi, N Azizian Kohan, F Nobakht,Investigating the Solution of Attracting Private Sector Investment in Sports of Ardebil Province,2019
25 - A Naghizadeh-Baghi, F Nobakht Sareban,Designing a Web-based Health Document Automation for Fitness Clubs,2019
24 - F Nobakht Sareban, N Ashrafi,Analyzing of the Content of Published Articles on the field of Sports Technology and anticipating the future direction of the Journal of Advanced Sport Technology (JAST),2019
23 - AA Jafarnezhadgero, SM Alavi Mehr, M Majlesi, F Nobakht,Immediate effect of Arch support foot orthoses on three dimensional lower limb kinematics in children with flexible flat feet,2019
22 - F Nobakht, A Hemmati Afif, N Ashrafi,On the relationship between physical self-conception and leisure time activities of gifted students with an emphasis on physical activity,2018
21 - F Nobakht, F Meamarbashi,Gene transfer technology to improve athletic performance,2018
20 - M Darabi, N Azizian, M Moharramzadeh, F Nobakht,Processing and analysis of electroencephalography signal to evaluate the effect of sport advertisement on customers,2018
19 - ,ارتباط بین خود پندارۀ بدنی با نحوۀ گذران اوقات فراغت با تأکید بر فعالیت های بدنی دانش‌آموزان تیزهوش‎,2018
18 - F Nobakht, A Hemmati Afif, H Ghareh Khani, F Nobakht,Designing and Determining Strategies for Development of Tehran Province Volleyball Board,2018
17 - F Nobakht, F Meamarbashi,Farsi Abstracts,2018
16 - ,طراحی و تدوین راهبردهای توسعه والیبال استان تهران‎,2018
15 - H Karimi, A Azarakhshi, F Nobakht,A two-phase methodology based on MADM and zero-one programming for planning exhibition soccer matches,2018
14 - R Bakhshesh, F Nobakht, M Moharamzadeh,Feasibility Design and Implementation ofMarketing Software in Sporting Events,2018
13 - M Ghorbani, N Azizian Kohan, F Nobakht, M Moharamzadeh,The Effect of Interactive Marketing Application on Customer Shopping Behavior in Sporting Stores,2018
12 - M Aghazadeh, F Nobakht, A Nagizadeh Baghi,The Feasibility of Designing and Implementing Marketing Software in the Service of Sport Clubs,2018
11 - B Aalizadeh, H Mohammadzadeh, F Nobakht,Balance status of iranian adults with visual impairment,2017
10 - ,Entrepreneurial Approach of Faculty Members at the University of Mohaghegh Ardabili,2016
9 - J Khakpour Ganbarlu, M Siahkouhian, F Nobakht, L Bolboli,The effect of special resistance traning acute reaction on some of DOMS factors in Mohaghegh Ardabili University in active young man.,2016
8 - ,رویکرد فلسفی نسبت به تجاری سازی علوم ورزشی‎,2015
7 - N Azizian Kohan, F Nobakht,The Social Capital and Its Impact on Faculty Members Job Satisfaction of Physical Education & Sport Sciences Departments and Providing a Model,2015
6 - H Gharehkhani, F Nobakht,Designing Private Sector Participation challenges model in football Industry,2015
5 - N Ashrafian, M ALIZADEH, A VALIZADEH, F Nobakht,The influence of Zamzam isotonic sport drinks on anaerobic capacity of male Physical education students in Mohaghegh Ardabili University,2015
4 - F NOBAKHT, M EHSANI, H KOOZEHCHIAN, M AMIRI,Effective success factors of small and medium enterprise in sports in Iran,2015
3 - F Nobakht, N Ethquia, M Amiri, H Gharakhani, N Ashrafi,Investigating factors affecting the development of sport tourism in Ardebil province and providing executive strategies. uarterly,2014
2 - F Mohammadian, SA Mozaffari, F Nobakht,The Effect of Foundation Course 1 on Female Students’ Attitude towards Physical Activity and Sport,2012
1 - Z Naghiloo, F Asgarian, M Moharramzadeh, F Nobakht, SS Hosseini,Study of push, pull, and restraint factors of sports tourism in north-west Iran.,2011

Director of the Department of Physical Education and Sports Sciences, Mohaghegh University for three years from 2014 to 2017 


Director-in-Charge of the Sports Technology Journal 


Secretary of the First National Entrepreneurship Conference


برنامه هفتگی استاد در ترم جاری

نام درس مقطع زمان و مکان ارائه
بازاریابی ورزش ارشد

سه شنبه - علوم تربیتی - 14-16

کارآفرینی کارشناسی

دوشنبه - علوم تربیتی - 16-18

بازاریابی در صنعت ورزش دکتری

چهارشنبه - علوم تربیتی - 16-18

مدیریت رویدادهای ورزشی دکتری

چهارشنبه - علوم تربیتی - 8-10

بازاریابی دیجیتال در ورزش ارشد

دوشنبه - علوم تربیتی - 14-16

مدیریت عملکرد ارشد

سه شنبه - علوم تربیتی - 16-18

PhD

1 - Designing a model for accepting and deploying virtual rooms in sportswear stores, ghaffari, 2025



Master

3 - Features of the web-based system for sports shoe retailers, samira salimi,


2 - طراحی نرم افزار نگهداری اماکن ورزشی , Nejhadjavad,


1 - Analysis of the self-promotion of national athletes on Instagram, nejhad asad ,